Having spent the past three years in Norman, Sweets & Spurs owner Holly McGowen decided it was time for a change.
Her gift shop, which mixes the idea of a specialty candy store with a women and children’s boot outlet, has embraced this realization and relocated to a new sweet spot in Casady Square, 9223 N. Pennsylvania Place. For McGowen, it’s a chance to rebuild and rebrand the name she’s created in a more marketable part of town.
“Casady Square is a great retail location that already has some good established stores that have been there for a while,” McGowen said.
“It’s been kind of neat to see some of my Norman customers come to Casady to visit me here, but everyday more and more new customers are finding me. It seems like they’re the same type of great people I had in Norman that like eclectic gifts and boots.”
In the Casady Square location, McGowen will focus more on the boot side of her business and further expand gift and candy selections. Those are things she “really wasn’t able to do in Norman,” she said.
So far, she has procured stylish footwear from names such as Old Gringo, Liberty Black and Yippee Ki Yay. She also wants to add several lines of men’s boots: Customers ask about them often, she said.
One of the biggest changes to Sweets & Spurs, however, is the noticeable lack of baked goods, as her new location will not sell mini-pies and cupcakes like she did in Norman. Instead, McGowen will sell high-quality, regional, specialty treats, including “homemade caramels from Dallas and gourmet popcorn from Broken Arrow.”
“I’ve spent my time in different gourmet markets, trying sweets from one end of the United States to the other, and we’ve been able to pick out the best of the best,” McGowen said.
“I think sweets are a unique Southern offering, even if it’s a small as a truffle, it’s like you’re giving someone something that is a one-of-a-kind gift. Even if it’s a gift to yourself, it’s something that is really novel.”
Opening up just in time for the holiday season, McGowen believes that there are few places as unique and eclectic as Sweets & Spurs in the metro, especially ones that dedicate their whole business to a love of, as their website says, “a great pair of boots and a sweet tooth.”
“We really have a lot of different items that aren’t so cookie cutter. If you have someone who’s hard to buy for, there’s something probably in our store you can find that they haven’t seen or don’t have,” she said. “We’d love to help anyone find a perfect gift for someone on their list and we’ll make sure it’s a gift that they won’t find anywhere else.
“I think there’s something for everyone,” McGowen said.