Bill Bleakley, president and CEO of Tierra Media Group, the parent company of okcBIZ and Oklahoma Gazette, made the announcement on Jan. 22.
“In 2009, Jeffri-Lynn directed the conversion of our biweekly newspaper, OKC Business, to the monthly magazine we know today as okcBIZ,” Bleakley says. “Since then, she has overseen the day-today operations of the monthly publication, as well as developed its companion website, okc.biz.”
He notes that Dyer successfully originated many of the magazine’s special annual sections and their related award events, including Best of Business, which recognizes outstanding local industries across a dozen categories, and this issue’s Fittest Execs, a corporate wellness program now in its second year.
“Because of her achievements,” Bleakley says, “I felt it was appropriate to recognize her extraordinary efforts at making okcBIZ the most dynamic business publication in Central Oklahoma by appointing her as publisher. She clearly has earned it.”
Dyer says that after working with the publication for nine years, she is “really excited to take the reins” and lead okcBIZ through the years yet to come.
“We have new initiatives and great recognition programs planned for this year,” Dyer says, “and I am ready to rise to the challenge.”
She continues to serve as assistant publisher of Oklahoma Gazette, which she first joined in 1990.